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What's going on with this new Starbucks that doesn't sell coffee?

What's going on with this new Starbucks that doesn't sell coffee?

It is said that Alibaba Xixi Park is one of Starbucks' best-performing stores in China, where there is always a long line for coffee at any time. Alibaba opened a new Starbucks on Nov. 13, but the store no longer has to wait, because this time, Starbucks has opened its store into Tmall. Starbucks Tmall flagship store and

2015-11-17
How to sell tea to young people like coffee?

How to sell tea to young people like coffee?

Zhang Zihua, 26, opened a cafe at Fudan University four years ago. At that time, he felt that the coffee was foreign and the tea was old. No one among his friends doesn't think so. The elusive young man changed his mind in an instant. Now, standing in front of several exquisite glass and metal instruments, Zhang Zihua is eager to prove that the tea business, which used to be thought to have nothing to do with young people, is still compared.

2016-08-09
Starbucks, can you still sell coffee?

Starbucks, can you still sell coffee?

The restless Starbucks is selling new gadgets again, but everyone is getting used to it. Coffee chain giant foodie has launched three smoothies with Greek yogurt and cold-pressed juices: strawberries, mango-carrots and vegetarians' favorite sweet vegetable smoothies, foreign media foodie reported. Yogurt is purchased from Dannon and cold-pressed juice is supplied by Evolution Fresh.

2016-09-07
Leisure food and beverage quietly transformed and

Leisure food and beverage quietly transformed and "curry meal" sprang up

Coffee shops that used to specialize in coffee products have now added Western-style simple meals such as steak; their old line sells roast duck, but they want to blaze a new trail in the coffee field. In the spring of 2014, under the spring tide of catering enterprises seeking transformation, leisure catering in Beijing also showed new features. The fusion of Chinese and Western food and coffee shop has given rise to the new thing of curry, which has become the whole leisure catering in Beijing.

2015-04-01
The rise of

The rise of "caf é" the quiet transformation of leisure dining in cafes

Coffee shops that used to specialize in coffee products have now added Western-style simple meals such as steak; their old line sells roast duck, but they want to blaze a new trail in the coffee field. In the spring of 2014, under the spring tide of catering enterprises seeking transformation, leisure catering in Beijing also showed new features. The fusion of Chinese and Western food and coffee shop has given rise to the new thing of curry, which has become the whole leisure catering in Beijing.

2015-05-20
The rise of

The rise of "coffee meal" leisure catering quietly transformed

The way coffee and simple meals are mixed and sold is welcomed by consumers. Coffee shops, which used to focus on coffee products, now add Western-style simple meals such as steak; the old line is selling roast duck, but they want to break new ground in the coffee field. In the spring of 2014, under the tide of catering enterprises seeking transformation one after another, leisure catering in Beijing also showed new characteristics. Chinese and Western restaurants and cafes are integrated and developed

2014-05-09
100000 startups sell coffee outside the cafe with a monthly income of 50,000

100000 startups sell coffee outside the cafe with a monthly income of 50,000

The advantage of the industry is that the cost of raw materials is not high, and the first bucket of gold is suitable for entrepreneurial cafes, most of which are cross-industry. Lin Hong / Wen, a reporter from the Weekly Financial Weekly newspaper with a high rate of failure, sits near the window of Anan's cafe, head-tilting, it is the bustling people coming and going on the east street of Chengdu, who can be in a daze unscrupulously; looking up, it is written on the ice and snow photos of minus 40 degrees that sometimes there must be life all the time.

2015-08-14
The rise of

The rise of "coffee meal" The combination of coffee meal and leisure dining page The quiet transformation of coffee shop

The way coffee and simple meals are mixed and sold is welcomed by consumers. Coffee shops, which used to focus on coffee products, now add Western-style simple meals such as steak; the old line is selling roast duck, but they want to break new ground in the coffee field. In the spring of 2014, under the tide of catering enterprises seeking transformation one after another, leisure catering in Beijing also showed new characteristics. Chinese and Western restaurants and cafes are integrated and developed

2016-03-10
Starbucks doesn't just sell coffee, it's a tech company.

Starbucks doesn't just sell coffee, it's a tech company.

Ordinary people may have long thought of Starbucks as a food retailer, but Starbucks has long been a technology company. Let's see how Starbucks does it!

2014-07-24
Jack Ma called Starbucks a way of life. How do coffee franchises GET customers' itchy spots?

Jack Ma called Starbucks a way of life. How do coffee franchises GET customers' itchy spots?

Recently, Jack Ma appeared at the 2016 Starbucks staff meeting and gave a keynote speech. In the speech, Jack Ma said that Starbucks sells coffee, but I don't believe that people go to that store because Starbucks' coffee is good. Jack Ma said that in his view, Starbucks is not selling coffee, but telling people about new services, new experiences and new lifestyles. To

2016-01-16
New Farmers' pursuit of Food Safety: return to their hometown to sell Coffee beans and earn more than 10 million a year

New Farmers' pursuit of Food Safety: return to their hometown to sell Coffee beans and earn more than 10 million a year

New farmers return to their hometown to sell coffee beans with a revenue of more than 10 million a year. In addition to a new round of capital going to the countryside, new farmers are also driven by the pursuit of food safety Shao Haipeng in November, which is the season for picking coffee beans in Hainan. Cheng Zongpei, president of the Baisha Meteorite Ridge Coffee planting Cooperative, is no longer worried this year. On the contrary, he is satisfied with the realization of his wish. The former Hainan Baisha coffee is like being kept in purdah.

2015-12-04
Can McDonald's Coffee challenge Starbucks Coffee?

Can McDonald's Coffee challenge Starbucks Coffee?

What do you think of a brand that is not a coffee attribute and suddenly sells coffee? Most of the reaction was strange, why did he sell coffee? Can he ever sell Starbucks? Maybe we all think it's impossible, but in fact, the brand has made a move in the market. A brand that does not sell coffee has launched a challenge to the core brand that sells coffee, and has led to the emergence of the other side.

2015-08-13
100000 Entrepreneurship: selling Coffee outside Cafe

100000 Entrepreneurship: selling Coffee outside Cafe

Not everyone has the courage to give up his job in a foreign company with an annual salary of 300000 yuan, get off the peak, start anew, and find another mountain view.

2014-06-04
When Starbucks is selling tea and wine, these big brands come to sell coffee.

When Starbucks is selling tea and wine, these big brands come to sell coffee.

Sometimes we go to Starbucks for a cup of tea or a sandwich. In the past few years, the coffee giant has been actively changing its single brand image: buying New York tea brand Teavana, opening tea light food stores, launching more new tea products, and even starting to sell beer, red wine, baked vegetables, scones, etc. (of course, these products will not appear in the

2015-05-11
Whose cheese did Never Coffee move behind the 9.9 yuan boutique coffee? New information about coffee industry

Whose cheese did Never Coffee move behind the 9.9 yuan boutique coffee? New information about coffee industry

Why do I dare to do the business of 9.9 yuan coffee? Starbucks American coffee sells for 26 yuan a cup in China, $1.75 in the United States, 3 yuan a bottle of Coca-Cola in China and $1.50 in the United States. This simple price comparison illustrates two problems: 1. Starbucks can make money even if it sells 10 yuan, and it is this person in the United States.

2016-01-23
Spoil the boutique coffee? New trend of Never Coffee canned products selling coffee for only 9.9 yuan?

Spoil the boutique coffee? New trend of Never Coffee canned products selling coffee for only 9.9 yuan?

Wen / Zhang Yiting Lu Wenbing since entering the Chinese market, as a refreshing functional drink, the price of boutique coffee has reached a high price all over the world. But things seem to be changing. Three years ago, Seesaw, founded in Shanghai, brought down the price of boutique coffee to 25 yuan, which caused controversy in the industry. now, Beijing's Never Coffee is using its boutique coffee as a troublemaker.

2015-12-16
Try on / read / eat dessert / drink coffee in the cosmetics shop. The beautiful cross-border makes you have to open your mind.

Try on / read / eat dessert / drink coffee in the cosmetics shop. The beautiful cross-border makes you have to open your mind.

Content abstract: go to Yue Shi Fengyin to buy DIY trinkets, drink coffee in a beautiful beauty shop, go to O'Shudan for French desserts, ask friends to have dinner in Chanel's restaurant, and exchange the feelings and experiences of trying cosmetics. Although it may sound surprising at first, major brands and stores are trying this thing, they are no longer just selling cosmetics, they have gradually become mellow coffee.

2015-12-05

"boil" out of Wealth: 10 yuan coffee specialty shop

A cup of coffee costs only 10 yuan, which has changed the attitude of many people in Wuhan towards coffee consumption. In the past two or three years, 50 or 60 such economical cafes have sprung up in the three towns of Wuhan, which are very popular among the citizens. He Jianzhong, a Taiwanese native of Huangpi, was the first to bring 10 yuan coffee to Wuhan. The Northwest Lake coffee bean store he runs is well-known in the Wuhan coffee circle. As a matter of fact, it's 10 yuan a cup.

2015-08-14
Coffee shop operation sharing international chain coffee shop diffuse coffee

Coffee shop operation sharing international chain coffee shop diffuse coffee

Coffee shop: Overall, coffee shop is not a very good business, facing a series of problems such as high initial investment, high fixed cost, poor capital turnover efficiency, low growth rate, easy to reach the upper limit of income, fierce competition, etc. But in Zhongguancun, a place with a large population density, a large floating population and a large gathering of white-collar students, it can be said that it is second only to hotels in terms of just demand and inevitably leads to countless

2015-01-12
Matt Milletto, director of the American Coffee School, tells you five things you should think carefully about running a coffee shop.

Matt Milletto, director of the American Coffee School, tells you five things you should think carefully about running a coffee shop.

5 Questions to Ask Yourself Before Opening a Caf, with Matt Milletto of the American Barista Coffee School Source:Barista magazine / text: Jon Shadel translator: @ quality Hall Coffee Tang Xiaoyi The American Barista Coffee School Director of Coffee training course Matt Mille

2016-07-23
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